COTTAGECORE BLACK FOLKS x THE PATCHWORK POST
Founded by Noemie Serieux
When the COVID-19 pandemic ground the world to a sudden halt in 2020, Noemie Serieux found her young adult life abruptly upended. Forced to leave college housing and thrust back into an abusive living situation, she sought quiet solace from her turbulent surroundings in the booming online cottagecore movement. A digital world celebrated for slow living, sourdough baking, puff-sleeve dresses, and countryside tranquility. But as she looked to these soft aesthetic spaces for comfort and escape, she ran headfirst into a vicious undercurrent of online racism. Comment section after comment section degraded Black women participating in pastoral aesthetics, with cruel internet users repeatedly labeling their gentle, nature-inspired expressions as "slavecore".
The sheer cruelty of that term did not break Noemie; instead, it ignited a blazing, protective spite deep inside her. Refusing to allow white gatekeepers to demean Black women or erase their relationship with the land and domestic craft, she furiously spent hours on Pinterest scouring for every image of Black cottagecore women she could find. She collected dozens of photographs. Capturing Black women tending lush gardens, picking wildflowers, and baking in sun-drenched kitchens and throwing them into a sprawling Twitter thread to demand visibility and respect. Yet, Twitter responded with even heavier cynicism, mockery, and ridicule as trolls rushed to invalidate the thread. But Noemie remained steadfast, refusing to let her fire be snuffed out.
Undeterred by the hostility, Noemie moved to Instagram with a raw, uncompromising promise: "If you are Black and cottagecore, I will post your photos." There were no commercial ambitions nor complex marketing strategies behind the post. just a direct, earnest commitment to create a sanctuary where Black people could exist gently, freely, and fully without judgment or harassment. Overnight, submissions began flooding her inbox from creators across the globe who had been quietly longing
OUR STORY
A journey from digital spite to a thriving sanctuary of Black softness and creative community for a space that celebrated their softness and connection to nature.
What began as a throwaway Instagram account quickly blossomed into a vibrant, deeply connected community of over 10,000 Black people. A garden of belonging that Noemie has lovingly maintained and nurtured for over half a decade. Over the years, Cottagecore Black Folks (CCBF) grew far beyond a curated social feed into a full fledged cultural ecosystem. CCBF launched its signature line of hand-poured Crackling Wick Candles, hosted seasonal meadow picnics, organized virtual herbalism, circles, and produced community guides on apartment vermiculture and soil stewardship. Through every initiative, CCBF proved that Black joy and rural heritage were not a passing trend, but a vital ancestral legacy.
Building on this foundational movement, Creative Director and Community Builder Noemie Serieux established The Patchwork Post as an offshoot branch of CCBF. Conceived as a collaborative newspaper and tactile print publication, The Patchwork Post opens up Noemie’s community-building talents to the wider creative world. By offering page spreads and features to promote ANY Black creative regardless of their specific niche. From poets, ceramicists, and photographers to eco-entrepreneurs, farmers, and digital artists—the publication acts as a universal bridge, circulating Black artistry and bringing the warmth of community directly into homes around the world.